Wednesday, September 4, 2013

5 Augmented Reality Products

Mr.Mike asked us to divide the class into groups of three today, and that we will be in that group throughout the remaining 13 weeks. Because there are 4 people in my group of friends, and he said that it has to be an odd number, we've decided to split among ourselves into groups of two, and look for another to meet the required number. Right now, my group members are Cam (Komal) and Voon Ann. 

Then, he asked us to look for 5 Augmented Reality (AR) products that are already out in the market, with all its pros and cons, along with the software they used, method of use and its purpose. 

And here are the products that we've managed to find.
1. Thundercats Product Packaging. 
They use the back of their product as the marker for the scanner to scan, which will enable the users to see how the figurine looks like in 3D. 

2. Chestbusters T-Shirts
The images printed on their T-Shirts is the marker in which when the users scan it, the 3D model of their alien character would pop out, looking as if 'an alien is busting out of your chest'. 

3. Heinz Tomato Ketchup Recipe Book
When the users scans on the bottle, an interactive recipe book would appear on the screen, with all the recipes that could be done with using their ketchup. 

4. Wrangler Jeans Product Hang Tag
Users who scans the hang tag with the app are able to see how the jeans would look like on an actual model, who would be posing in the video that appears on the screen. 

5. Nivea Face Cream Tin
Nivea launched a limited edition face cream tin that has the AR function where when the users scan the top lid, the screen will show a video of Rihanna singing her hit song at that time, 'California King Bed'

At the end of the day, Mr.Mike asked us to come up with 5 innovative AR product for next week's consultation. All three of us have decided to think of two ideas each, so we can compile it together at the end of the day. 

Angie. 

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